Christian Galeuchet

December 2006 - July 2009Marcom RepresentativeAgilent Technologies, GenevaResponsibilities & highlights:-outbound marketing team leader for the Geneva business team (supervision of all online and offline marketing programs)-responsible for the Acqiris brand integration into Agilent Technologies-definition and execution of e-business programs for the Geneva business team-responsible for the division outbound marketing budget-in charge of the content migration of Acqiris.com into Agilent.com-- managing a total budget of USD 250k in 2008-- supervision of two persons and a broad network of outside agenciesJanuary 2003 - November 2006Internet Promotion ManagerAcqiris, Geneva (Prix de l'Entreprise Suisse romande 2005)Responsibilities & highlights:-increasing the Acqiris brand visibility online-development of website contents, architecture and functionalities with a focus on lead generation, visitor confidence and ease of navigation (developments with third-party designers and web architect)-definition and execution of online marketing actions (P4P campaigns, SEO, banners, e-newsletters)-controlling online strategy ROI with advanced statistics tools (website visibility, cost/visit, cost/lead)-managing and updating representative contracts and non-disclosure agreements with outside law firm-supporting sales force with demonstration products; total product pool valued at USD 3 Mio-- increased the website visits by 100% and the website leads by 40% three years in a row since 2003-- reached an average ROI of 8 times the investment-- managed a total budget of USD 200k in 2006August 1999 - December 2002Manager, Marketing LogisticsAcqiris, GenevaResponsibilities & highlights:-responsible for developing a worldwide logistics solution (international export regulations for dual-use items, customs procedures, documentary credits)-managed overall order processing and set up management rules-supported customers as the first person of contact-responsible for creating online P4P campaigns, improving organic listings and analyzing competitors' websites-- Applied Biosystems award: Global Supply Chain Outstanding Supplier Award 2000-2001 presen-ted to Acqiris in Recognition of Continued Superior Performance for Quality On-Time Delivery ServiceJune 1994 - February 1996ClerkSisley (Suisse) SA, Geneva & ZurichEDUCATION1999: Economist HES (B.S. in Economic Sciences and Business Administration), University of Applied Sciences Western Switzerland, Lausanne; specialization: marketingLANGUAGESFrench: mother tongueEnglish: excellent speaking and writing; degree: Advanced Certificate of CambridgeGerman: good speaking and writing; degree : Zentrale Mittelstufenprüfung (Goethe-Institut)OTHER SKILLSWeb analytics software: Omniture, WebTrends, Clicktracks