Vilma Durante

A senior marketer with over 20 years of successful experience focussed on strategic marketing and business development in international healthcare industry with proven ability to: Articulate and lead the business planning process including operational execution (both global and country deployment) Engineer and implement global strategic marketing initiatives such as product launches and roll outs Mobilize cross-functional and multi-cultural project teams delivering on set targets, including time and budget Support sales growth through effective product positioning and/or re-positioning Enhance and sustain franchise and company image by designing and orchestrating ground-breaking communication plans, leveraging all communication mediaIn-depth knowledge of the Fertility therapeutic area, global strategic marketing, regional and country operational marketing, product launches, business development and execution, congress and events planning and execution.Strong exposure to Endocrinology and Neurology therapeutic areas, brand communication, KOLs’ management, product and sales training.Self-driven, resilient, high-energy level, passionate, multicultural professional fluent in English, French, Spanish, Italian (mother-tongue), with some basic knowledge of German.