| Compétences |
Specialties: - Digital Marketing: Global integrated campaigns & Personalised Automated Marketing- Experience in online acquisition (PPC, SEO, Affiliates, Display…), retention (E-CRM, Social Media), Conversion (e-Commerce and optimization with testing) - People & Project management: driving change with multicultural/functional teams- Product & Brand Management: Consumer understanding, Strategy & Operational marketing- Multi-channels Communication incl. TV, Print, PR, Digital, Social medias, Influencers- Sales: eCommerce, New Business Development, (R)etail
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