Yan Luong

I am a brand marketing and communications professional with 8+ years experience in the FMCG and Broadcast Media fields (Parisienne, Couleur3, Radio Télévision Suisse).And I am a digital communications activist with a strong social media tweak. Amongst achievements, I defined youth radio station Couleur3 social media strategy and advised the Montreux Jazz Festival regarding its social, new media and content strategy, notingly creating "Montreux Jazz TV" from scratch.From 2010 to 2012, I have been acting as digital corporate communications manager at Radio Télévision Suisse, French speaking Switzerland's public service radio and TV broadcaster. Amongst other tasks, I managed change regarding social media management integration to the organization's departments and functions.I currently work at the Swiss Federal Institute of Technology Lausanne (EPFL), as social + community manager. I am integrating social media management to EPFL's activities and helping the organization faculties and departments engage with their audiences and leverage the social media channels.Next to that I teach and help define education programs revolving around the social media sphere. Collaborations include Geneva School of Business Administration (HEG), the Swiss Advertising and Marketing Institute (SAWI), the University of Music Lausanne (HEMU) and the University of Applied Sciences Western Switzerland (HES-SO).